We're building the integrated IT and business platform UK SMBs actually want.
One login. One bill. One auth surface. One support agent. One knowledge base. Across IT, Finance, HR, and Personal. Built for businesses tired of paying for ten tools that don't talk to each other.
The opportunity
Why now, and why us.
UK SMBs are stack-fatigued
A small business today juggles separate tools for accounting, IT, HR, security, and compliance. Each is its own subscription, its own login, its own data silo. Bundling beats point solutions when the bundle is genuinely integrated — not a holding company of acquired apps.
Vertical depth, horizontal breadth
Most all-in-one platforms either go shallow on every product or deep on one. Blankitt is built for vertical depth where it matters (UK MTD compliance, double-entry accounting, RMM-grade endpoint management) and horizontal breadth across the stack a 5–500 person business actually runs.
Pricing the incumbents can't copy
Per-seat or per-endpoint pricing locks customers into a punishing growth tax. Blankitt's capped tiers — £2,500/mo flat for unlimited endpoints, less for everyone smaller — only work because the platform is built efficiently from day one. Incumbents would have to cannibalise their own pricing to match it.
Traction
Where we are today.
Honest snapshot. Updated quarterly. We'd rather under-claim than over-promise.
Personal Finance and Draw publicly available with active users. Edge, DMARC, GRC, and User Manager in active customer pilots — GRC and User Manager deployed at a UK enterprise. Real users, real workloads, real feedback shaping the next iteration.
Products and sub-products across the platform. Five are in internal pilot at Blankitt itself — Service Desk, Password Vault, Knowledge Base, Finance, HR — feature-complete and used daily before reaching customers.
Self-funded to launch. Currently raising to accelerate go-to-market and bring the internal-pilot products to GA. GRC and User Manager in active pilot at a UK enterprise (1,200 employees, £400m revenue). HR and Finance design-partner discussions on the same account.
What you'll find in the deck
- → Weekly signup growth and conversion rates
- → MRR, ARR and unit economics by tier
- → Product roadmap with shipping cadence
- → Customer interviews and case studies
- → Competitive landscape and positioning
- → Use of funds and 18-month plan
How we operate
We run on what we build.
The platform behind the products is broader than the catalog suggests. AI is a force multiplier where it earns its keep, not the product. Internal tools double as operating leverage and as future product validation.
AI where it earns its keep
Bill OCR with per-tenant email-in addresses. Transaction and bill categorisation. Multi-country Cost of Employee modelling for hiring forecasts. Fraud detection across employee/supplier matches, dormant alerts, and COP-verified bank changes. DNS misconfig pattern detection in DMARC. Account anomaly detection in Account Audit. HR document parsing. Ticket classification and routing in Service Desk. Codegen and refactor velocity during build.
We don't pretend our product is AI. AI just makes the product better in the places it actually helps.
The platform behind the products
RS256/JWKS cross-product auth — every product verifies against Portal's JWKS, no shared secrets. Portal-owned email pipeline (M365 primary, Resend backup) so product Workers hold zero mail credentials. Unified Knowledge Base across the portfolio with R2-hosted images. Universal support widget on every property including the demo site. Shared portal, billing, tenancy, observability, and deploy-time guards (clean-tree + migration check + auth health check).
Several products' worth of platform work that doesn't appear in the public catalog yet.
Operating leverage
Lower per-customer support cost as customer count grows. Faster product velocity because the underlying primitives compound. Future product surfaces already validated by us using them daily. Pre-deploy guards have already caught real production regressions before they shipped — the leverage isn't theoretical.
The capital efficiency story isn't a forecast. It's how we already operate.
Product surface
Every product on one platform.
Each shares a login, a bill, a tenant, and a security model. Customers don't adopt many things — they adopt one thing that grows with them.
Ops
PilotEndpoint management, service desk, project management, and password vault — one IT ops platform.
Service Desk, Password Vault, Knowledge Base, and Support Widget live at Blankitt itself. RMM and Project Management in build.
Edge
PiloteCDN observability and threat detection for Salesforce B2C Commerce.
Publicly available with active pilot users; first paid customer in pipeline.
DMARC
PilotDMARC, SPF, and DKIM monitoring with sender identification and phishing training.
GRC
PilotGovernance, risk, and compliance — ISO 27001, SOC 2, Cyber Essentials.
In active pilot at a UK enterprise.
Draw
LiveInfrastructure diagrams with topology validation, IaC import, and vendor EOL tracking.
User Manager
PilotContinuous audit of Active Directory and HR system accounts. Catch leavers, dormant accounts, and access drift before they become incidents.
In active pilot at a UK enterprise.
Finance
PilotInvoicing, bank feeds, AI categorisation, VAT returns, and MTD ITSA compliance.
25 of 26 features launch-ready. Live in pilot at Blankitt. HMRC production approval is the only remaining blocker to public GA.
HR
PilotUK payroll with RTI, pension auto-enrolment, leave management, and recruitment.
v1 + Phase 2 + Phase 3 shipped May 2026. Recruitment, performance, 360°, calibration, L&D, ER, self-service, SES e-signing, canonical employee sync to Finance. 86 tests green. Payroll engine on track for Q3 2026.
Personal Finance
LiveFree UK personal finance with Open Banking, budgets, savings goals, and a Self-Assessment helper. No ads, no data sale.
Five products in internal pilot at Blankitt itself: Service Desk, Password Vault, Knowledge Base, Finance, and HR. We use what we build before we sell it. Try the Finance and HR surface yourself at demo.blankitt.com.
Team
Who's building this.
Solo founder today, but not building in isolation. In active conversations with industry experts across finance leadership, HR, cybersecurity, and SaaS go-to-market — formalising as advisors as the engagements firm up. Hiring for product, engineering, and growth post-raise. Names & bios coming soon.
Simon Edwards
Founder & CEO
Twenty-five years across IT operations, security, and engineering. Public and private engagements across banking, insurance, retail, marketing, and property. Building Blankitt because every business I've worked with — from two-person startups to enterprises — buys the same set of tools and gets the same fragmented, expensive, painful experience. Time to fix it.
Building in public
Quarterly transparency reports.
Every quarter we publish what shipped, what didn't, real metrics, and what we got wrong. No vanity numbers, no rounding up.
First quarterly transparency report: end of August 2026. Then quarterly. Subscribe to the deck request to be notified.
Compliance roadmap
UK-first, certified on a schedule we'll defend.
Three commitments, with dates. Investors and enterprise procurement increasingly ask. We'd rather publish the path than answer the question case by case.
| Certification | Target | Notes |
|---|---|---|
| Cyber Essentials + Cyber Essentials Plus | Q3 2026 | UK NCSC baseline. Minimum required by most UK enterprise procurement teams. |
| ISO 27001:2022 | Q1 2027 | The standard UK + EU procurement actually asks for. UKAS-accredited auditor; evidence-collection platform engaged Q2 2026. |
| ISO 27017 + ISO 27018 | Q2–Q3 2027 | Cloud and cloud-PII add-ons stacked on 27001. 27018 especially valuable for HR. |
SOC 2 is deliberately deferred. Most US enterprise buyers accept ISO 27001 in lieu of SOC 2 for non-US vendors, so chasing both would be checkbox-collecting. We'll revisit if and when a US prospect specifically requires it — and ISO 27001 work covers ~80% of the SOC 2 evidence base if we ever do.
Honest risks
What could go wrong.
Four real risks. Four answers. We'd rather you raise them now than after you wire.
UK SMB software cycles are slow.
True. Mitigation: Personal Finance is a consumer funnel with a faster cycle, and Ops/Edge buyers are IT not finance — different procurement velocity. Three independent paths into the platform, not one.
Supporting many products with a small team.
Why we built the unified support agent before the second public product. Per-customer support cost should stay flat as the product surface grows.
Microsoft, Google, or a US incumbent bundles their way in.
Bundling is a feature of any platform play, but the incumbent stack is genuinely vulnerable at SMB scale. D365 Finance & Operations at a 1,000-employee customer runs £1m–£3.5m in Y1 implementation and £1.5m–£2m/yr steady-state — and routinely fails to finish. Our defensibility is UK-native compliance (MTD, GDPR, FCA-adjacent), capped pricing the per-seat incumbents can't match without cannibalising, modular cloud-native deployment with no SI required, and integration depth across products that point solutions don't reach.
The "SaaS apocalypse" — AI commoditising the category and enterprises slashing vendor counts.
Real risk; we take it seriously and we're shaped by it, not threatened by it. We're not the SaaS unicorn with a thousand engineers, a billion-dollar valuation, and a per-seat revenue model unwinding as AI reduces headcount — solo founder, capped pricing, nothing inflated to defend. The vendor sprawl being cut at the typical SMB is Sage + BambooHR + ten point tools; Blankitt is the answer to that, not a casualty of it. The bits AI will commoditise — generic CRUD, basic dashboards, form-fillers — aren't what we sell. UK-native MTD VAT, double-entry accounting, RTI payroll, HMRC Capital Allowances, fraud detection across employee/supplier graphs — none of those are a Cursor prompt away from being safely self-built. We use AI ourselves rather than compete with it: codegen velocity is the reason a solo founder can credibly ship Finance + HR + IT in twelve months. The honest part: yes, parts of what we offer could be hacked together in-house with Claude and a junior dev. That's exactly why we focus on the regulatory and integration surface that takes years to get right and breaks unsafely if you get it wrong.
Talk to us.
Angels, pre-seed, and seed funds welcome. We'd rather have a 30-minute call than send a 30-slide deck.
investors@blankitt.comPartnership enquiries? See /partners.