How-to
Landing pages
Building a hosted landing page with a form, SEO tags, and optional GA4 tracking.
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Landing pages
A landing page is a hosted page on Blankitt's domain (forms.blankitt.com/p/<your-slug>) that wraps an embedded form in branding, copy, and SEO metadata. Use them when you want to share a link to a page you don't have to host yourself — ads, social posts, partnership emails.
Build the page
Go to Audience → Landing pages → New page.
The block builder is similar to forms, with content blocks instead of field blocks:
- Heading — the page's primary headline.
- Subheading — a supporting line.
- Text — paragraphs of body copy.
- Image — hero image, logo, social proof, screenshots.
- Form embed — drop in a published form. This is the conversion point of the page.
- Rich HTML — escape hatch for any custom markup (carefully).
Aim for one clear message, one call to action, no navigation links that distract from the form.
SEO and social
The SEO tab in the page settings lets you set:
- Title tag — what shows on a browser tab and in Google's search results.
- Meta description — the snippet under the title in search results. Aim for ~150 characters.
- Open Graph image — what shows when someone shares the URL on social.
Fill all three even if you're not running SEO. They make every link you share look better.
Analytics
Two layers:
- Built-in counters — view count, form submit count, conversion rate. Free, automatic, shown on the page detail.
- GA4 — paste your
G-XXXXXXXmeasurement ID into the Analytics tab. We'll add the GA4 snippet to the page. Useful if you're funnelling ad traffic and want it visible in your GA reports.
Publish
Click Publish. The page is live at https://forms.blankitt.com/p/<your-slug>. The slug is editable — keep it short and meaningful.
When to use a landing page vs an inline form
If you already have a high-traffic page on your site, embed an inline form there — it has the SEO juice the landing page doesn't.
Use a landing page when you don't have a page yet, or when the campaign is short-lived enough that shipping it on your main site is too slow. Ads, social campaigns, partnership cross-promotions — all good landing-page candidates.